Home Bensalem Times SCORE Bucks County announces March webinars

SCORE Bucks County announces March webinars

Learn about digital marketing success plans, LinkedIn headlines and more

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SCORE Bucks County is offering four free webinars in March in a continued effort to keep the local business community informed.

“What’s Your Digital Marketing Success Plan?” takes place March 7. Led by Donna Botti, of Collegeville-based Delos Incorporated, the session helps map out the process of growing a business through digital marketing. Botti will discuss how to: get messaging right; align with your ideal audience; own your presence; and build an effective strategy.

“The Mindset of a Successful Business Owner” takes place March 14. Presented by Patrick Donohue, FranChoice franchise consultant, career transition expert and business coach, the webinar focuses on how to grow a successful business. Donohue, who has more than 20 years’ experience creating long-term partnerships on behalf of major, nationally-recognized brands, will cover the following topics: the role of a business owner; the five levels of business ownership; the four types of intelligence for business ownership  success; why a franchise succeeds; and wealth building.

“Win Customers With Your Website” takes place March 21. The session is led by Jessica Baldwin, co-founder of Cardsetter, a website platform with custom design and setup included. Each participant will receive a free website planning workbook. Baldwin will demonstrate the elements a website needs to succeed. Following the webinar, attendees will have a better understanding of: the critical role a business website plays in an online marketing strategy; the features and tools needed to execute a successful plan; and how to set up your website to attract, engage and convert your ideal customers.

“How to Analyze Your Headlines for LinkedIn, Emails and Blogs” takes place March 28. Led by Lynne Williams, who serves as executive director of Philadelphia Area Great Careers Group, the session provides insight on an analyzer that can help improve your overall LinkedIn headline score, engagement score and impression score. Williams will allow time for questions and answers after presenting live demonstrations and sharing resources aimed at: increasing email open rates; and improving blog titles.

All webinars are held from 11:30 a.m. to 1 p.m. For more information or to register, visit score.org/buckscounty.

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