This year, on Small Business Saturday, Nov. 28, residents are urged to “Shop Small” and support local, independently-owned small businesses and restaurants.
Celebrated each year the Saturday after Thanksgiving, Small Business Saturday is a chance for consumers to make a tremendous impact in their communities by supporting locally-owned small businesses that create jobs, boost the economy, and add vibrancy and strength to neighborhoods. Since 2011, the U.S. Small Business Administration has been a formal cosponsor of Small Business Saturday alongside American Express.
Last year, Small Business Saturday hit a record high with an estimated $19.6 billion in reported sales. Shopping small and dining local has a huge impact on the 31.7 million small businesses in the United States, where half of all U.S. workers are employed. In Pennsylvania, 1 million small businesses employ 2.5 million people. These small businesses, including veteran-owned and minority-owned small businesses, need support now more than ever as they navigate, retool and pivot from the effects of the coronavirus pandemic.
The holiday might look a little different this year, but joy can still be shared by shopping small and supporting favorite small businesses, restaurants and their employees.
Visit sba.gov/saturday for more information.