HomeBensalem TimesUnited Way hosts annual Holiday Gift Card Drive

United Way hosts annual Holiday Gift Card Drive

Donations for older kids and teens in need can be made through Dec. 18

United Way of Bucks County is asking the community to help older kids and teens in need this holiday season.

It’s annual Holiday Gift Card Drive, which runs through Dec. 18, provides gifts for kids who are not served by conventional toy drives. This year, because of the pandemic, the organization expects to see significant increase in the number of families seeking help. There were more than 360 requests within the first 24 hours of the portal being open on Nov. 9. This is more than double the number of requests during the same period in 2019, and requests are expected to increase as the holidays draw nearer.

“This year, because of the COVID-19 pandemic, many people in our community are having a tough time. Families who were getting by are now struggling. About 20 percent of our requests so far are from people who haven’t needed help in the past,” said Faith Parkinson, project lead. “We want to be able to serve everyone who asks for help, but so much will depend on community support.”

Last year, an overwhelming response from the community enabled United Way to serve over 1,600 older kids and teens – a record number for the organization. This was a huge increase from the 2018 drive, which served just under 1,200 young people.

The Holiday Gift Card Drive is accepting donations, all of which go to local teens and older kids experiencing a true need this holiday season. Community members interested in donating can do so online at uwbucks.org/giftcarddrive. Online donations allow United Way to purchase more gift cards in bulk at a discount, which means being able to help more kids. Checks can be mailed to United Way of Bucks County, 413 Hood Blvd., Fairless Hills, PA 19030 with “Gift Card Drive” on the memo line.

Gifts can be made in honor or memory of a loved one.

“This is a perfect gift for that person on your list who really cares about young people,” said Parkinson. “You can make a donation to the Holiday Gift Card Drive in their honor and we will acknowledge your gift with a beautiful holiday card and a story about a kid who received help.”

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